Candid.org is a SaaS product that provides a directory of nonprofits/foundations and the critical information about them. Across multiple product squads at Candid.org, I led complex, data-heavy features from problem identification through launch. Key problems I got to address during my time were: simplifying account management experiences, reducing the friction points around registration, lifting personalized persona needs in visibility and creating clarity around strict government documentation criteria. My work focused on decision-making under constraint—balancing user needs, business goals, and technical realities in a platform used by millions across the social sector.